Leah Beers

Friday, June 22, 2018

Cardboard boxes and packaging for eCommerce: how to minimise damage to your items

For your customers, the unboxing of your product is an important event. It should leave a great impression on them of not only the product, but the brand as a whole — so getting this right is essential. But if they open up their package to find a battered vintage evening gown, broken sunglasses or scratched vinyl LP, they won’t …

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